02 Jun, 2009
A good lesson re: sales and social media and life in general
Posted by andrea tomkins in: Yaktivism
This past winter a lady we know got her car stuck in a snowbank outside her home in her suburban Ottawa neighborhood.
Have you ever had your car stuck in a snowbank? It’s not fun. Not only does it throw a wrench in your timeline, but the physical effort involved, the worry, and the COLD weather make it a rather stressful event … even more so if the car won’t budge after the first 30 seconds of revving the wheels.
A neighbor saw the lady struggling and he came out to help.
Out of the corner of her eye she saw another neighbor (an able-bodied man) standing at his window, watching them. She wondered whether he was going to come out to help, but he didn’t.
With the help of neighbor #1 she finally got her car out of the snowbank.
But this is not the end of the story.
The next day the lady found a note in her mailbox. It was from the neighbor who’d stood in the window in the warmth of his own home while she struggled with her car. He left his business card and a note to call her if she needed a new car. He was a car salesman for a major dealer here in Ottawa.
Here’s the lesson: if want to make a good name for yourself, or want people to like you, or you want people give you their business, don’t just sit around on your duff. Get up and make yourself useful.
